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May 22nd, 2007 | Category: General

THE MAKING OF A DUETTO TV COMMERCIAL (TAKE TWO)

Posted by: Turkey Hill Team

Last month some members of the Turkey Hill team and our advertising agency went on a road trip through Lancaster County to scout locations to be used in our upcoming Duetto TV commercial. The stars of the commercial will be cows and they’ll be featured grazing in a pasture with a farmhouse and scenery in the background.

We looked at 10 different farms during our trip, all of which were located relatively close to each other (and the dairy) in Manor Township in Lancaster County. All of the locations we visited were beautiful, which should come as no surprise to anyone who lives in Lancaster County or has visited it. Overall, we were looking for a farm that looks somewhat like the one featured on our logo, which means a white barn and white farmhouse.

By the end of the day, we had found the perfect farmhouse for the commercial and the perfect barn. We also saw the perfect silos (those tall cylindrical structures used to store grain or corn). Unfortunately, all of those pieces were on different farms. We sort of assumed that would happen, so we’re going to capture footage of several different locations and piece them together during the editing process to create “the perfect farm.” Some members of the team referred to it as a “Frankenfarm.” The finished commercial will actually include scenery from eight different Lancaster County farms. Trust us, even though it sounds crazy, when you see the final result in June, our piecework will be undetectable!

Below is a photo from our location scouting session. This barn was a favorite of the team and will likely be the one featured in the commercial.

duetto-tv-location-scout.JPG

Next up in our “Making of” series: Filming real, live cows in a TV studio. Look for that entry next Monday.

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5 Comments

Theresa-Margaret Sherry wrote:

THANK YOU FOR SUGAR FREE ICE CREAM BUT HOW ABOUT SOME MORE FLAVORS/? THERE ARE REALLY SO MANY PEOPLE NTERESTED AND EATING SUGAR FREE PRODUCTS DUE TO DIETS ETC.THERE REALLY ARE MORE PEOPLE USING SUGAR FREE ;PRODUCTS DUE TO PREFERENCE OF NATURAL TASTE.


Wilma wrote:

Was just in Lancaster, saw many great barns - maybe even this one.


Butter Brickle Fan wrote:

I wish i lived in lancaster county!


Turkey Hill Team wrote:

Safety first! Maybe we’ll give away some “official” Duetto TV shoot road vests as a prize. Actually, maybe not.


T Hill Guru wrote:

Sweet road vests!!!


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